Digital Marketing Zone




On real-time profiles, omnichannel communication, analytics & attribution, SEO, B2B vs B2C, and the martech stack.

Each zone is a space I explore—a place where my projects, notes, experiments, and personal views meet.
I don’t claim to have the truth. I capture where my attention goes: what I now understand a little better than yesterday, and what I have yet to figure out.
Here I clarify my thinking, test it against the world, and allow myself to be wrong—because those mistakes often lead to something more interesting.

Marketing is no longer just about selling; it’s about meaning, attention, and relationships.
Here I share ideas, tools, and strategies that help build brands with content that delivers real value.